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About Fullcrm
Your Trusted CRM Experts
We pronounce our name as 'fulcrum,' and it is rooted in two meaningful definitions
Fulcrum (noun)
The point on which a level is turned or supported. (Oxford English Dictionary)
Fulcrum (noun)
The main thing or person needed to support something or make it work or happen.
(Cambridge Dictionary)
We firmly believe that Customer Relationship Management (CRM), when thoughtfully implemented, embodies both of these definitions.
- It serves as the crucial support and the tipping point for change and growth in a business.
- Additionally, it should rightfully take its place at the centre of all your customer interactions.
It is this transformational perspective that sets us apart, and it is what we are all about.
What we do
We specialise in transforming businesses by creating and optimising processes to enhance experiences, productivity and overall value. Our core platforms:
Our Purpose
Our Mission
To be the trusted navigator for businesses in their journey to leverage technology and optimise processes that propel them forward.
Our People
Central to our mission is the creation of an exceptional team that thrives on curiosity and embraces the latest technology and industry trends through continuous learning.
Our Vision
To be the pivotal force that supports Australian businesses to increase revenue, retain customers, and reach a wider customer base.
We apply a practical blend of technology and processes to empower businesses to scale and thrive.
Why Fullcrm?
We understand that your time and resources are precious,
and your business deserves results that make an immediate impact.
- We listen
- We are experts in your industry
- We know the landscape
- We don’t give up
- We are direct
- We are your safe hands
- We can guide you
- We understand
We know the way
Our Leadership Team
Helen Peterson
CEO
Peter Breusch
CTO
Michael Dempster
Co-Practice Lead
Eliza Breusch
Co-Practice Lead
Feeling unsure of where to begin?
We are here to help. Let us assist you in selecting the perfect CRM solution for your business needs.
Whether you’re grappling with process bottlenecks or seeking insight into integration capabilities, we are dedicated to supporting you at every stage.
From initial solution selection to seamless integration, we can guide you through the process with expertise and clarity.
